Friday, April 30, 2010

Multi-Channel Customer Intimacy

Just wrapping up our inaugural member Spring Summit conference at the Hyatt in Reston Virginia. The day and half event was attended by 30 members, sponsors and thought leaders sharing ideas and go to market strategies for solving multi-channel customer intimacy issues. A mix of technology, services, outsourcing and consulting firms shared capabilities and go to market insights. Broadridge sponsored the event and Doug DeSchutter keynoted the second day, sharing their market leading e-delivery strategies to assist their clients to increase multi-channel adoption and ultimately retention.

TouchPoint's public launch was announced to be scheduled for June 15th in NYC in conjunction with Digital Marketing Days. Xerox, another TouchPoint sponsor, will be keynoting the address Tuesday, and along with DM title sponsor XMPie, will be hosting a reception to announce the launch. Expect clients, members and sponsor of TouchPoint to be present.

Stay tuned for more.